Copywriting workshop - Edinburgh

Copywriting workshop - Edinburgh

180.00

EDINBURGH WORKSHOP - THURSDAY 12TH OCTOBER - Limited Places

Would you like to feel more confident about creating content that not only reads well but will work towards improving SEO and Sales?

Does the sight of an empty product listing scare you? 

Sales aren't as high as you'd like? 

Then come and spend an inspiring day on Thursday 12th October with myself and all-round copywriting guru Chris Bann where we will look at how just how to tackle those concerns.

There, you’ll meet like-minded fellow businesses with the ambition to get to grips with crafting copy. Copy that works harder for your business as well as those uber-competitive online marketplaces like etsy.com and Notonthehighstreet.com.

Because having an incredible product is only the start of your retail journey. It’s the work that goes on in the background that makes sure it gets noticed, put in a basket — and bought in the kind of numbers such creativity deserves.

I'll share my 10 years of successes and many failures growing The Gluttonous Gardener into an award-winning Gift Company. And Chris will pass on even more practical advice and strategies for making your copy hit all the right notes.

OUTCOMES OF THE DAY

CONTENT

It’s a full-day workshop. And we’ll cover a wide range of topics, all focused on getting your copy to work harder.

 

    •       Engaging with your customer to encourage sales and loyalty

    •       How and why good copy can make the difference online

    •       How copy affects your Search Engine Optimisation (SEO) and way to improve it

    •       The dos and donts of writing copy for Google

    •       Crafting copy that has a positive impact on your businesses sales

 

At the end of the day, you’ll also walk off with a crafted piece of copy for a product of your choosing. 

 

WHO IT’S FOR

It’s for anyone marketing their products online, from any size of company. Whether you’re  starting out, are looking to grow or have been established for years; there’ll be lots to learn practically and anecdotally.

 

LOCATION, LOCATION, LOCATION

If you’re taking a precious day out of the office to refocus, it’s vital that the learning environment is inspiring. A workshop’s location is almost as important as its content.

That’s why I’ve picked a stunning luxury apartment in the heart of Edinburgh, I know you won't be disappointed.   You can find full details for arranging travel and accommodation here.

 

COST OF THE WORKSHOP

It’s £180 and that includes teas, coffee and a delicious communal lunch. The Edinburgh workshop is limited to only 8 participants too, so we can properly discuss your business challenges on the day.

 

TIMINGS

The course takes place on Thursday 12th October at 10am — 4:30pm (please join us at the appartment by 9:45am so we can start on time).

Naturally, there’ll be breaks throughout the day to check in with the office, and natter to presenters or the other copywriters-for-the-day.

 

HOUSE RULES

I know only too well how hard it is to turn your phone off when training. But it’s important to focus on the topics, and give those around you the support and energy to thrive. In other words, I have a no phone policy while training’s taking place.

Quantity:
Book me in